Sloth words
Sloth is the avoidance of work: people are not motivated to do more than the absolute minimum work to achieve their online aims. Use these powerful words to make your lead magnets sound more digestible, to make your products sound useful, and to make your headlines more enticing.
| Accessible | Freebie | On-demand |
| All-inclusive | Gift | Painless |
| Basic | Guide | Pattern |
| Building blocks | How-to | Picnic |
| Cheat sheet | In less than | Piece of cake |
| Child’s play | In record time | Plain |
| Cinch | Index | Printable |
| Clear | Ingredients | Quick |
| Complete | Instant | Ready |
| Components | Itemized | Replicate |
| Comprehensive | Kickstart | Report |
| Copy | Light | Roadmap |
| Downloadable | List | Simple |
| Easy | Manageable | Simple as ABC |
| Economical | Manifest | Smooth |
| Efficient | Mere | Smooth sailing |
| Effortless | Minutes | Snap |
| Elementary | Model | Straightforward |
| Elements | Mould | Steal |
| Factors | No nonsense | Steps |
| Fail-proof | No problem | Swipe |
| Fill in the blanks | No sweat | Template |
| Formula | Nothing to it | Tools |
| Free | Now | Uncomplicated |
| Freebie | On-demand |